THE MUHAMMAD ALI CENTER: NOT JUST AN EXPERIENCE, BUT A JOURNEY INTO THE HEART OF A CHAMPION
The Muhammad Ali Center is a 100,000 square foot facility located on Museum Row in the heart of Louisville’s downtown, and it remains the only place in the world dedicated to preserving and promoting Muhammad Ali’s legacy for years to come.
A multicultural center with an award-winning museum, the Ali Center captures the inspiration derived from the story of Muhammad Ali’s incredible life. A visit to the Center is not just an experience, but a journey into the heart of a champion. The Ali Center’s two-and-a-half levels of award-winning exhibits and galleries invite visitors to explore Muhammad Ali’s legendary life, as well as to reflect upon one’s own individual values, inner strength, character, and what makes you the greatest person you can be.
The Center’s interactive and multimedia exhibits invites visitors to discover the six core principles that Louisville’s own, Muhammad Ali embraced throughout his life: Confidence, Conviction, Dedication, Giving, Respect, and Spirituality. Media and interactive experiences will demonstrate how these ideals gave him the wherewithal to be the best athlete he could be, the strength and courage to stand up for what he believed, and the inspiration to reach people around the world through his dedication to helping others.
In addition to the permanent exhibits on display at the Center, visitors can also experience temporary exhibits throughout the year that will humble, inspire, and enlighten visitors. A new temporary exhibit will open on March 7th called Shining A Light, an annual photo contest and exhibition that, this year, will focus on and celebrate the 100-year anniversary of women’s right to vote; it will be on display through August 26. Also during this Olympic year the Center will present another temporary exhibit called The Golden 60, marking the 60th anniversary of Muhammad Ali (then Cassius Clay) winning his Gold Medal at the 1960 Olympic Games in Rome. The exhibit will run from September 5, 2020-January 4, 2021.
In addition to winning major museum exhibit and design awards over the past years from TripSavvy, Architectural Digest, FlipKey, the American Association of Museums, the American Bus Association- and others- the Muhammad Ali Center has recently been added as an official stop on the U.S. Civil Rights Trail.
The Ali Center hosts several special events throughout the year, including the annual Ali Festival every June, to mark the anniversary month of Ali’s passing and to celebrate his local, state, and global impact. This year’s Ali Festival will take place June 10-15.
For more information about hours, parking, and other special exhibits and events, please go to www.AliCenter.org.